Latest News: Pigeon Forge Rod Run Signs New Contract Worth $5 Million with Event Sponsor
In a significant move, the Pigeon Forge Rod Run, one of the largest and most popular car shows in the United States, has signed a new contract worth $5 million with its event sponsor, Chevrolet Performance.
The multi-year deal ensures that the Pigeon Forge Rod Run will continue to thrive, attracting thousands of car enthusiasts and showcasing some of the most impressive vehicles in the country. The event, which takes place annually in Pigeon Forge, Tennessee, features a vast array of hot rods, muscle cars, and classic vehicles, as well as live music, food vendors, and other activities.
“We’re thrilled to continue our partnership with Chevrolet Performance,” said Rod Run organizer, Butch Campbell. “Their support has been instrumental in making our event one of the best in the country, and we look forward to many more successful years together.”
As part of the agreement, Chevrolet Performance will remain the presenting sponsor of the Pigeon Forge Rod Run, and will have a significant presence at the event, including a large display of their latest vehicles and performance parts.
“The Pigeon Forge Rod Run is an iconic event that aligns perfectly with our brand values,” said Chevrolet Performance Marketing Manager, Tim Coppens. “We’re excited to continue our support and help make the event even bigger and better in the years to come.”
The new contract also includes provisions for increased marketing and promotion, as well as enhanced activities and attractions for attendees. With the support of Chevrolet Performance, the Pigeon Forge Rod Run is poised to remain one of the premier car shows in the United States for years to come.
